PariPlay is one of the leading B2B suppliers of gaming content for online casinos. The company has established itself as a trustworthy developer of high-quality gaming products, showcasing an innovative approach to content creation.
Currently, this is what an attempt to access the provider’s official website looks like…
The History of Establishment
PariPlay was established in 2010 in Tel Aviv, Israel. Throughout its development, the company has consistently expanded its geographical presence and product range. A significant milestone occurred in 2019 when the company was acquired by Aspire Global for €13.1 million, which opened new avenues for growth. Since then, the CEO has been Tsachi Maimon, who also serves as the CEO of Aspire Global.
Aspire Global has agreed to acquire GMS Entertainment Limited, the owner of the B2B group Pariplay, for approximately €13.1 million.
Additionally, Pariplay maintains a close connection with Aristocrat Interactive through its affiliation with NeoGames, which has been integrated into Aristocrat’s new business structure. In 2024, Aristocrat Leisure Limited consolidated its operations under the brand Aristocrat Interactive, encompassing Pariplay, NeoGames, Aspire Global, and other companies. This consolidation aims to create a unified platform for delivering online gambling solutions and real-money gaming.
Aristocrat Interactive seeks to offer an extensive catalogue of gaming content and technological solutions for online casino operators. Within this framework, Pariplay continues to enhance its products and services, including the Fusion game aggregator, which enables operators to integrate content from various developers.
The Australian gaming giant Aristocrat Leisure has reached an agreement to acquire iLottery and iGaming solutions provider NeoGames for $1.2 billion.
Thus, Pariplay now operates as a part of the broader Aristocrat Interactive ecosystem (led by director Moti Malul), enabling the company to expand its capabilities and offer a more diverse array of solutions for players and operators within the online gambling industry.
PariPlay Portfolio
PariPlay’s portfolio, combined with other companies under the Aristocrat Interactive umbrella, consists of over 440 original games. While video slots form the core, it also features table games, scratch cards, and virtual lotteries.
The average return to player value stands at 96.3%. A distinctive hallmark of PariPlay is that it develops games with unique mathematical models and innovative bonus features.
Previously, descriptions and demo versions of PariPlay’s games were accessible at https://pariplayltd.com. However, following the merger in 2024 with content aggregator Aristocrat Interactive, the company’s website ceased to function (now redirecting to https://aristocratinteractive.com/).
Technical Aspect and Quality Control
All games are developed using HTML5, ensuring complete compatibility with mobile devices. The company utilises its proprietary FUSION™ platform for the integration of gaming content.
Products undergo regular testing by independent laboratories, including iTech Labs and BMM Testlabs. The average probability of winning combinations is verified on a monthly basis.
Best Slots
Dragons of the North
- Volatility: High
- RTP: 96.5%
- Max Win: x25,000
- The slot transports players into the realm of Scandinavian mythology, where mighty dragons guard their treasures. The game is distinguished by stunning graphics and animations of dragons soaring over snow-capped mountains. Particular interest is drawn by the progressive jackpot mechanics and bonus multipliers.
Mystery Fox
- Volatility: Average
- RTP: 96.7%
- Max Win: x20,000
- A mystical forest provides the backdrop for the adventures of a magical fox collecting enchanted artifacts. The game features a unique mechanic of expanding wild symbols. Additionally, the bonus game, which allows players to choose their level of volatility, deserves special attention.
Wolf Riches
- Volatility: High
- RTP: 96.2%
- Max Win: x30,000
- The wild landscape of North America serves as the setting for this exhilarating slot. The game offers four distinct modes of free spins, each featuring unique modifiers. A standout feature of the slot is the Hold & Win mechanic, which includes progressive multipliers.
Phoenix Gold
- Volatility: Average
- RTP: 96.8%
- Max Win: x22,000
- The mythical Phoenix guides players through ancient Eastern temples in search of treasures. The game features a unique mechanic of respawning wild symbols. The slot’s bonus feature with increasing multipliers deserves particular attention.
Licensing and Regulation
PariPlay holds licenses from prominent regulators, including the MGA, UKGC, Gibraltar Gambling Commission, and the Romanian National Gambling Office. All games undergo mandatory certification in accordance with the requirements of each jurisdiction.
Innovation and Future Development
The company actively invests in the development of new technologies and game mechanics. Particular emphasis is placed on creating games that incorporate elements of social interaction and the advancement of mobile gaming. PariPlay regularly unveils innovative solutions at major gaming exhibitions such as ICE London and G2E.
The subsidiary of NeoGames SA, Pariplay®, has expanded its presence in Switzerland through a strategic partnership with Swiss4Win, the online platform of the renowned land-based operator Casinò di Lugano.
The subsidiary of NeoGames SA, Pariplay®, a leading aggregator and content provider, has further expanded its offerings on the Fusion® platform through a recent partnership with Kero Gaming (“Kero”), which marks the first inclusion of sports betting options on the aggregator.
Conclusion
PariPlay is an example of a dynamically evolving provider of gaming content that combines an innovative approach with reliability and product quality. The company’s strengths lie in its proprietary integration platform, a high average RTP of its games, and a continuous commitment to the implementation of new technologies. A wide array of licenses and certifications attests to the compliance of its products with the highest industry standards.
